Global-to-GBA Programme

Connecting Global Startups to

Capital, Partnerships, and Market Access in the GBA

Application Deadline: 31st May, 2026
Application will be closed earlier once the slots are filled.
For expansion-ready startups seeking capital, partnerships, and market access.
ABOUT

This programme supports global startups in entering and scaling within the Greater Bay Area through capital access, strategic partnerships, and market integration.

Global-to-GBA Programme is a joint initiative by GUIDE, Gobi Partners and co-orgnise with Hong Kong Cyberport, designed for expansion-ready startups seeking to establish a presence in one of the world’s most dynamic economic regions. The programme focuses on fundraising advisory, partnership development, and navigating the local market landscape.Participants will engage in expert-led sessions, investor interactions, and on-the-ground ecosystem exposure across key GBA cities. Through this, startups refine their fundraising strategies, build meaningful relationships with investors and corporate partners, and gain practical insights into regulatory and operational environments. Unlike traditional accelerators, the programme is equity-free and outcome-driven, offering direct access to capital, partnerships, and market entry pathways to support long-term growth.

THIS DEVELOPMENT PROGRAMME IS FUNDED BY
Audience seated and listening to a speaker at a conference or seminar, viewed from behind with an orange color overlay.
Programme Partners

This programme is designed for startups with demonstrated traction and a clear pathway for growth. Priority is given to companies at the Pre-Series A to Series A stage and beyond, with established product-market fit, measurable progress, and defined expansion or fundraising objectives within the GBA.

Participants are typically founders actively seeking capital, partnerships, or market access, with the readiness to engage with investors, corporates, and ecosystem stakeholders in the region. A maximum of 15 startups will be selected to ensure depth of engagement. Preference may be given to startups nominated by programme partners, and all applicants will undergo an evaluation process.
Through the programme, participants gain actionable insights, strategic connections, and on-the-ground exposure to the GBA ecosystem.

Investment Readiness

Build a strong fundraising narrative, refine pitch materials, and strengthen investor positioning.

Market Entry & Expansion

Develop clear strategies to navigate regulatory environments and establish a presence in the GBA.

Partnerships & Ecosystem Access

Connect with investors, corporates, and institutions to unlock collaboration and growth opportunities.

PROGRAM DATES

8 - 12 June 2026

LOCATION

Hong Kong | Shenzhen | Guangzhou

PROGRAMME OVERVIEW

5 sessions
in-person

Investment Masterclass & Consultation

Participants engage in expert-led masterclasses covering the GBA fundraising ecosystem, regulatory frameworks, strategic fundraising approaches, and risk management.

Each session is followed by group consultation and interactive discussions, enabling startups to refine their fundraising strategy, strengthen investor positioning, and address real challenges.
FUNDRAISING STRATEGY
REGULATORY & COMPLIANCE
DURING PROGRAMME
in-person

Company Visits & Partnership Connections

Startups gain direct exposure to the GBA ecosystem through visits to government agencies, corporate partners, and investment firms. These engagements provide practical market insights and create opportunities to build strategic partnerships, explore collaborations, and understand operational realities within the region.
MARKET ACCESS
ECOSYSTEM EXPOSURE
PARTNERSHIP DEVELOPMENT
2 sessions
in-person
 

Pitching Sessions

Startups present their business and fundraising strategy to a curated group of investors, including venture capital firms and ecosystem stakeholders. Each session includes structured feedback and opportunities for direct engagement, helping participants refine their pitch and build relationships with potential capital partners.
INVESTOR ENGAGEMENT
CAPITAL ACCESS
2 sessions
in-person

Strategic Networking & Engagement

Curated networking sessions bring together startups, investors, corporates, and ecosystem stakeholders From welcome introductions to closing engagements, these sessions are designed to facilitate meaningful connections, strengthen relationships, and unlock collaboration opportunities.
ECOSYSTEM ENGAGEMENT

Investment Masterclass & Consultation

Investment Masterclass & Consultation combines structured learning with interactive group discussions, creating a platform for startups to gain deep insights into the regional fundraising ecosystem and engage in meaningful Q&A sessions.  

The sessions aim to equip startups with a clear understanding of the GBA fundraising landscape and opportunities, while providing clarity on key regulatory considerations including taxation, auditing, and listing requirements. Participants will develop practical strategies for building effective fundraising approaches and mitigating risks, supported by expert-led discussions and peer knowledge-sharing within the cohort.

GBA Fundraising Ecosystem

Understand the structure of the GBA funding landscape, including key investors, funding opportunities, and market dynamics. Gain clarity on how institutional investors, venture capital firms, and financial institutions operate within the region.

Regulatory & Compliance Framework

Navigate the regulatory environment of the GBA, including taxation, auditing requirements, and listing considerations. Build a clear understanding of the operational and legal frameworks required to establish and scale in the region.

Strategic Fundraising Approaches

Develop effective fundraising strategies tailored to regional expectations. Refine pitch materials, strengthen investor narratives, and learn how to build long-term relationships with capital partners.

Risk Awareness & Market Entry

Identify key risks associated with fundraising and entering the GBA market. Explore practical approaches to managing regulatory, operational, and execution challenges.

Case Studies & Best Practices

Learn from real examples of startups that have successfully raised capital and scaled within the GBA. Extract actionable insights and apply proven approaches to your own growth strategy.

Programme Initiators

Kennith So profile Picture

Kennith So

Programme Director

With over 9 years of experience in startup ecosystem development and incubation, Kennith So is a seasoned professional in fostering innovation and entrepreneurship. He holds a Bachelor’s degree from Lingnan University of Hong Kong and a Master of Business Administration (MBA) from The Chinese University of Hong Kong.

Kennith began his career as a founder in the esports and gaming sector, building hands-on expertise in navigating the entrepreneurial landscape. He later joined Hong Kong Cyberport as an Account Manager in the Digital Entertainment division, where he played a pivotal role in supporting startups and driving industry growth. Subsequently, Kennith served as Program Lead at HongShan Capital’s subsidiary, HKXF, where he launched numerous accelerator and training programs catering to startups at various stages of development.

Throughout his career, Kennith has gained extensive experience in business development, operations, technology transfer, company strategy, and startup growth, making him a valuable asset in nurturing entrepreneurial talent and scaling ventures.

Read Full Bio

Renee Pan

Managing Director (China)

Former Managing Partner of Brinc China, an investment-based global pre-seed/seed accelerator.

She has started the China chapter for Brinc, and has designed, established, and operated seven Accelerator Programs customized for Chinese startups with Brinc in IoT, MedTech, Smart Manufacturing, and EdTech. Renee also designed Brinc’s accelerator program for Bahrain.

Ran one of the biggest global startup competitions in southern China with the local government to build out the innovation startup ecosystem. The competition was hosted in more than 12 cities each year, and over 1500 applications every year. Designed a one-week landing pad program for the finalists to experience the startup ecosystem in the Greater Bay Area.

Helped over 100 overseas startups to connect with China market, localise and enter the Chinese market. Renee was a registered mentor for Guangdong Province Incubation Association. She serves as startup mentors in several global startup competitions and programs e.g. SheLovesTech, SWITCH, HICOOL, Accelerator IV, and Techstar’s Startup Weekend.

Read Full Bio

For expansion-ready startups seeking capital, partnerships, and market access.

FAQs

This section outlines our eligibility criteria, nomination requirements, and important timeline related to the programme.

Who is this programme designed for?

This programme is designed for growth-stage startups seeking to expand into the Greater Bay Area (GBA), particularly those with clear fundraising goals, market traction, and a readiness to scale internationally.

Startups exploring market entry, partnerships, or capital access in the GBA will benefit most from the programme’s structure and network.

What are the key outcomes for participating startups?

Participants will refine their fundraising strategy, strengthen their investor materials, and gain direct exposure to investors, corporate partners, and ecosystem stakeholders in the GBA.

By the end of the programme, startups are expected to improve their investment readiness, build meaningful partnerships, and develop a clearer pathway for regional expansion.

What does the programme include?

The programme consists of four core components:

  • Investment masterclasses and group consultations
  • Project pitching sessions with investors
  • Company visits and partnership connections
  • Curated networking events with ecosystem stakeholders


Each component is designed to support fundraising, partnerships, and market entry into the GBA.

What kind of partners and stakeholders will startups engage with?

Startups will gain access to a wide network of:

  • Venture capital firms and institutional investors
  • Corporate partners and service providers
  • Government agencies and ecosystem enablers

These engagements are designed to unlock funding opportunities, strategic partnerships, and deeper market insights within the GBA

How many startups will be selected?

The programme will admit a maximum of 15 startups to ensure a focused and high-quality experience.

Selection is based on evaluation sessions conducted by the GUIDE and Gobi team.

More Questions? Our Official Communication Channel

All official communications related to your application, shortlisting, and participation in the programme will be conducted exclusively through our official email: program@guide.works. Please reach out to us if you have any questions.

Please ensure you check this email address regularly for updates, requests for additional information, and important notifications. We strongly advise applicants to whitelist this address or check your spam/junk folders to avoid missing any critical communications. Any communication from other channels or unofficial emails should be disregarded unless otherwise stated on our official website or by a verified team member.